In today’s fast paced race against the clock, putting your message in front of consumers
at the right time can be complicated and complex. With that said, is there a way to reach
your clients where they are, when not in front of conventional advertising methods?
YES, and it is called... SMS (Short Message Service) Marketing.

SMS Marketing is a popular solution when looking to keep your customers up to speed,
and up to date. More commonly referreed to as Text Message Marketing, SMS is a way
of communicating through mobile devices. Consumers are connected with their mobile
devices like never before. These devices are personal items of technology, and are
almost always in the “ON” position and within reach.

SMS is the most widely used application on mobile devices. Over 5 billion texts
are sent everyday in the United States alone. They also achieve an open rate of 95%
within 30 minutes of receipt. Do you think implementing this form of innovative
marketing would grow your business?

Like the internet, it has unlimited power and potential to reach its intended market with
an immediate message or call to action. Through the use of “short codes” and
“keywords”, customers opt-in, asking you to market to them.

How do you get customers to opt in? This is the easy part! People are motivated by
discounts, coupons, and FREE things. The keyword and short code should be placed
on all pieces of advertising materials, complimenting the existing campaigns. As an
incentive, offering a deal or a promotional item will motivate consumers to opt-in and
look forward to future advertising.

There is never a cost to your consumers for the messages. Message and Data rates
may apply according to their carrier contract. Once a member gives permission to
market to, their information is stored on a server, and access to this information is
not for sell, rent, or trade. Only specific and authorized persons will have access to
personal data. Your data will be backed up on several servers in different locations
for redundancy and to ensure data will not be lost.